20 African Fashion Brands You Should Know About
As editorial assistants for The Folklore , we have come to learn that African fashion is just as diverse as the continent itself. The Folklore, an online concept store founded by Amira Rasool in 2018, has become a hub for discerning shoppers looking for high-end and emerging African fashion and design brands. Created with the aim of reflecting the diversity of Africa's contemporary urban landscapes and unique design aesthetic, The Folklore enhances the visibility of the continent's thriving fashion industry, and we couldn't be more elated to be a part of all the action. Over the past few months, we have had the opportunity to write about influential figures and incredible collections from a host of artists and designers known around the world. The Folklore gives representation to designers and artists from Nigeria to Senegal as well as Black-owned businesses in North America, South America, and Europe, creating a stage so much wider for African fashion than we had origin