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Up until now, many drugstores and retailers stored a large majority of their multicultural beauty products behind locked cases, but thanks to the discriminatory policy being brought to light online, that's changing at the chains CVS and Walgreens. The sudden but long-overdue news comes not long after Walmart announced its policy change on June 10. Prior to that, many beauty and personal-care items geared toward people of color were locked behind plastic cases and required employee assistance to access them, while products that were not were left on open shelves. This decision is just one of the ways many brands and retailers are taking action to fight systemic racism and inequality in the beauty industry. Source: https://ift.tt/37DWeoz

Image Source: Getty / Artinun Prekmoung / EyeEm In light of the current climate, there's been a huge push for consumers to boost their support of Black-owned brands . Tons of graphics have flooded social media in recent weeks listing out dozens of Black businesses - specifically beauty and fashion brands - for users to support, but with that, many people have discovered that some products that are marketed toward Black people aren't actually Black owned. This is especially true with natural hair-care brands. On June 7, an Instagram account by the name of BeautyBossLab shared a list of several businesses you would think are Black owned but aren't next to a list of those that are. The list of non-Black-owned companies include names like Cantu, African Pride, and Dark & Lovely (all of which specialize in products for women with textured hair), while brands like Mielle Organics, Alikay Naturals, and Naturalicious sit in the opposite category. Needless to say, once the

Crocs has teamed up with Ruby Rose for a pair of rainbow-colored shoes for Pride . The actor and model gave Crocs's Classic Bae Clog a colorful makeover with a unique marbling treatment. The rainbow shoes have a '90s feel to them with the marbling effect and chunky heels. They even come with laces that have "Pride" written all over them. On the colorful Crocs, "Just" and "Love" are written across the back of each shoe. The limited-edition shoes are priced at $70 while supplies last and are available on Crocs.com. "Few people embody Crocs's signature 'Come As You Are' attitude more than actor and model Ruby Rose ," the brand said in a press release regarding the collaboration. "In honor of this collaboration, Crocs has made a donation to GLAAD , a leading media advocacy organization working to accelerate LGBTQ acceptance, with the hope that we can create a world where everyone can live the life they love." Read on

We could never have too many shoes. Sometimes we think that truly may be the case. However, we don't have the budget ( or closet space , for that matter) to jump on every single trend . To make your shopping experience more seamless, we narrowed it down to 9 staple shoe styles that every woman should own at least one of. Take a look and follow our trusted footwear plan, so that no matter the occasion you'll always be set. We've found them all, from attention-grabbing statement heels to your favorite pair of sneakers. Keep scrolling to see our absolute must haves. - Additional Reporting by Hannah Weil McKinley Related: Just For Kicks: Our Editors Chose 22 Cool and Trendy Sneakers They're Wearing in 2020 Source: https://ift.tt/2nfKY9N

Whether dark circles pop up after every long night or have been hanging around for years ( thanks, genetics ), fighting under-eye concerns may often seem like a battle that's already lost. After all, puffiness and darkness can be covered , but, if they're not treated, the circles are right there waiting once the makeup comes off. Quick fixes like ice and lymphatic massage can help in the short term, but what if you want a longer-term solution? Now, as beauty editors, we've tried many different products to wage our own dark-circle battles over the years, and have rounded up some of our winning treatments found right at Sephora. Plus, there's not a single eye patch or cream on this list that costs more than $50, so see which products get our stamp of approval and read our reviews ahead. Related: 9 Acne Treatments Our Editors Swear By - All Under $20 Source: https://ift.tt/3efOAD4

In the few months since COVID-19 hit the US, we've found ourselves adjusting to a handful of new routines, one of which is the recommendation that everyone wear protective face masks while out in public to stop the spread of the virus. The logistics of what to do and what not to do while wearing one, though, might be confusing. For example, if you're wondering whether applying sunscreen is a necessary skin-care step to take when you're covering half of your face up, you're not alone. The answer to that question, put simply: yes, you should. "I always recommend wearing full coverage SPF and to reapply often, even when wearing a protective face mask," board certified dermatologist Shari Sperling , DO, told POPSUGAR. "Although these masks cover a portion of the face, you should still wear SPF to ensure protection from harmful UV rays." In some way, this is similar to the question of whether or not you should still be wearing SPF indoors with less e

I try to look on the bright side of things, so when this whole stay-at-home order started back in March, I welcomed the opportunity to wear less makeup , give the loungewear sets in the back of my closet some love, and take a break from heat styling my hair. I can confidently say boycotting my eyebrow tweezers wasn't part of my initial social-distancing beauty routine , but here we are. I was lucky enough to never be affected by the overplucked eyebrow phase of the '90s and early '00s; my mom served as a cautionary tale with her eyebrows that she swears still to this day haven't grown back. Because of this, I naturally have thicker eyebrows, but admittedly, the tails weren't as filled in as I would like. (My dream brow is somewhere in the neighborhood of Taylor Hill and Lily Collins.) Source: https://ift.tt/2UU7xE0